You win some and you lose some.

Flipping through market share statistics shows a riot of steps forward and steps back, with a bank’s deposit growth outstripping competitors’ in some markets and falling short in others. Few banks notch across-the-board gains in their major markets and managing the feat in successive time intervals is even rarer. (The following graphic compares changes in deposits held by each institution in a group of 59 banks in large markets versus changes in total deposits in the markets. Text continues below.)

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