Amex gives a voice to card offers through Amazon Echo

American Express Co. is the latest to add voice controls for card services via the Amazon Alexa digital assistant, inching toward a more intuitive shopping experience with a feature enabling credit card customers to browse for deals and offers through the service.

Consumers with an Alexa-enabled device may connect it to Amex’s mobile app and access limited-time offers with a voice command on devices such as the Amazon Echo and Echo Dot, Amex said in a recent press release.

Customers also may use Alexa to check account balances, review recent charges and make a payment, according to Amex.

amazon alexa echo dot
An attendee holds an "Echo Dot" device during the U.K. launch event for the Amazon.com Inc. Echo voice-controlled home assistant speaker in this arranged photograph in London, U.K., on Wednesday, Sept. 14, 2016. The Seattle-based company today announced that its Echo product line will be available in the U.K. and Germany starting in the fall, the first time the gadget will be available outside the U.S. Photographer: Luke MacGregor/Bloomberg
Luke MacGregor/Bloomberg

“Our card members are redefining how they engage with our brand across the digital platforms of their choice, and we want them to have great experiences wherever they are,” Luke Gebb, Amex’s senior vice president of enterprise digital, said in the release.

Capital One was the first major credit card provider to announce account management services with Alexa.

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