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Credit union executives have led teams through past crises, but the pandemic has created new economic stresses and mental strain that CEOs must address.June 5
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Credit unions need a clear strategy if they hope to break through to consumers already overwhelmed by the coronavirus.May 26
Senior director of real estate demand generationPenFed Credit Union
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Credit unions can build trust within their communities by providing clear and consistent communication as the pandemic causes economic anxiety.April 24
Founder and CEOTotal Expert
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Few lenders are finding creative ways to provide much-needed financial advice and emergency services online.April 6
Co-Founder and CEOSigFig
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Credit union leaders can't truly understand how consumers interact with their institution until they've walked through those processes themselves and dealt with the same pain points members face.November 11
Founder and CEOTotal Expert
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One organization's findings reveal that financial counseling, when done right, can also help boost institutions' lending and brand recognition.November 5
Vice President of Strategic InitiativesInclusiv
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Credit unions have achieved success in areas like auto and consumer loans but there is still room for them to increase their home lending.October 23
Chief Product OfficerCU Direct
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Some credit unions are experimenting with ambient scenting – adding distinctive but unobtrusive smells – in their branches. While those fragrances are meant to reinforce the institution’s brand, they could also have unintended negative effects.October 11
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With brick-and-mortar locations dwindling, it’s even more important to meet potential customers in the field.September 5
Consultant and Founderbankmechanics
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The credit union service organization said the move was part of its focus on marketing technology products.July 31
