Curve expands Google Pay's reach in U.K.

A week after U.K. fintech Curve announced its integration with Samsung Pay, it is doing the same with Google Pay in a move that will allow its users to link all of their bank cards to Google's mobile wallet.

The Curve banking platform provides a single physical Curve card and accompanying app, from which payments can be made through any bank card the consumer owns. The deal with Google Pay, in effect, makes the wallet work with any bank card loaded on Curve.

"By combining the Google Pay experience with Curve's unique all-your-cards-in-one and money management features, Curve customers get to experience one of the most rewarding and feature-packed personal finance products on the market," Diego Rivas, head of product at Curve, said in a Thursday press release.

London-based Curve has positioned itself as an all-in-one-card technology that could thrive in a growing open-banking sector, as well as be a fit for checkout-free technology and crowdfunding in the future.

By integrating with Samsung Pay and Google Pay, and noting on its website that it is working to secure support for Apple Pay, Curve is seeking to push its platform forward with a mobile experience that allows its cardholders to shop without using the physical card.

The company says it also views an advantage with Google Pay over standard contactless payments because it is not limited to transactions of £30 ($37 U.S.) or less.

Curve secured $55 million as part of a series B funding round in July, valuing it at a quarter of a billion dollars.