Social media

From better understanding consumer priorities to expertly managing career advancement, here's a look at key success strategies that female financial services executives shared at the Most Powerful Women in Banking LEAD Conference.

Lakeland Bank in Oak Ridge, N.J., found itself deluged by hundreds of angry tweets and Facebook posts Monday after a former bank executive cited pressure from a top House Republican in her resignation.

Part of Jamie Moldafsky's job at Wells these days it taking an earful on social media, but the immediate feedback offers important lessons about the bank's products and efforts to rehab its image.

Facebook is enhancing is transaction technology as payments increase in popularity on messaging apps.

Shortly after spinning off PayPal, eBay shed another unit, the e-commerce powerhouse Magento Commerce, which is working to spread its wings beyond its core specialty of e-commerce sites.

Square is in talks to acquire Yik Yak, which operates location-based anonymous social network popular among college campuses, reports CNBC.

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Facebook and Twitter are ubiquitous, but what are the trends of tomorrow – and how can credit unions get a jump on those trends today?

With an estimated 90 percent of credit unions on Facebook or Twitter, experts offer tips on how credit unions can best manage the two dominant platforms in a constantly evolving social media landscape.

Credit unions are sitting on a wealth of data from social media channels. The trick is sifting through the noise to find it—and use it.

U.S. Bank has gone from monitoring Yelp to working with the technology firm ReviewTrackers to monitor customer comments on 23 sites.

Firms need to evaluate risks ranging from hackers spreading false information about the bank to an executive’s inappropriate social media posts.

Banks are unlikely to develop their own social media platforms, but they may have a chance to overtake this market by customizing the smartphone's keyboard app.

Financial services companies such as PayPal, Lydia and RBC are testing chatbots on platforms such as Slack and Facebook Messenger.

Users can set up organizations specific to money transfers for events or groups, allowing invitations to be sent to up to 50 people through a text message or push notification.

Messenger bots, an artificial intelligence-driven application, can respond to customer queries over social messaging platforms. Bot interactions attract a consumer who is engaged and interested in pursuing a transaction.

The ad tech industry is so fraught with misleading and deceptive data that it's difficult for marketers to make smart advertising choices. Even the most reputable of firms spew unreliable data.

Banks should experiment with Snapchat and learn to deliver content in small doses even if the platform proves to be a bad fit for the industry in the long run.

Though banks are bigger in peer-to-peer payments overall, Venmo is better at functionality and branding and millennials love it. Now banks are launching Zelle with high hopes and the advantage of real-time speed. Can they catch up? Should they even bother?

Payments are inevitably merging with social media, but the mix comes with a clear and very public risk if not handled correctly.