Social media

ByteDance's TikTok is working with brands including streetwear label Hype to test in-app sales in Europe, a move that will intensify its competition with Facebook Inc. and further blur the line between social media and online shopping.

To embrace social commerce, merchants should prioritize data privacy, communication of delivery timelines and a seamless checkout experience.

The social media platform skews toward a more youthful demographic, while credit unions' average member age has been stuck in the late 40s for decades. But even institutions that use it have concerns about security.

Truist, First National Bank of Omaha and Peoples Bank in Washington state are finding creative ways for loan officers, financial advisers and others to become ambassadors on platforms including Facebook and Instagram.

This oldest consumers in this next group are approaching their mid-20s, so financial institutions must tweak their marketing if they hope to reach them in an meaningful way.

Financial institutions like Ally Financial, Clinton Savings Bank and First National Bank of Omaha are recruiting personal finance experts, college students and local personalities to promote their products and services.

Clients of the challenger bank's robo-adviser are able to see one another's trades, add comments and watch a leaderboard of top investors.

Crane Credit Union has taken an Instagram Stories-like approach, while Certified Federal Credit Union is crafting personalized email messages.

Social media has spawned thousands of ways for individuals to get paid by touting products in videos, photos and blogs, but the payments flow between companies and these so-called influencers can be rocky.

Factoring in customer behavior as an element in the risk profile can provide financial institutions with better assurances in their lending practices, consultants Maria Arminio and Bo Berg say.

What made the attack on famous Twitter accounts so problematic wasn’t the high profile of its victims, but the non-technical and repeatable method the assailants used.

Small businesses have been hard hit by the pandemic, meaning commercial lenders are considering how they can better manage risk in this portfolio and make other changes to help.

Facebook Inc.’s WhatsApp messenger launched a payments feature in Brazil, the app’s second-biggest market with more than 120 million users.

The pandemic has fostered the distribution of even more bad information on social media. Banks and other companies need to step up to solve the problem — including support of tougher legal restrictions on internet content.

Since the coronavirus pandemic began, banks have seen customer posts more than double across their social media platforms. Here's how they are responding to the demand — and the anger.

Facebook and other social media platforms are a powerful way to connect members and loan officers, but lenders must ensure they first have a culture of compliance.

Some institutions say the combination of chatbots and social media could entice new borrowers, but burdensome legacy systems may limit their effectiveness.

Consumers are more likely to recommend companies they have a positive social media interaction with, according to a new report.

WhatsApp may be a great way to communicate with friends, but when Wall Streeters touch it, their firms get very nervous.

Facebook, Instagram and other platforms can help credit unions differentiate themselves from big banks, but CUs that don't use these platforms strategically could be opening themselves up to risks.